GSN: Backbar Review – April 22-26, 2013

imagesBeam has expanded its fast-growing Skinnygirl brand with a number of new flavor extensions. The new additions include Sweet ’n Tart Grapefruit Margarita and Mojito cocktails and a Moscato wine (all priced at $14.99 a 750-ml.), as well as White Cherry vodka (priced at $21.99 a 750-ml.). All four new products are available now nationwide.



imagesPernod Ricard is extending Beefeater gin with a new ultra-premium barrel-rested gin, Burrough’s Reserve. The new entry, created by Beefeater master distiller Desmond Payne from the original recipe used by brand founder James Burrough in the 1860s, is rested in Jean de Lillet oak barrels, and is suggested to be served neat. Produced in small batches of 900 liters each, Burrough’s Reserve is 43% abv and will hit the U.S. in October, after first rolling out in the U.K. and Spain in June.

imagesPernod Ricard’s Absolut vodka has added a new flavor, Absolut Cilantro, to its lineup. Featuring a blend of all natural cilantro and lime flavors, Absolut Cilantro is targeted toward the cocktail occasion within both the on- and off-premise. The new offering will roll out in May, available in 750-ml. ($21) and 1-liter bottles.




imagesLucas Bols has launched a new innovation, Bols Yogurt Liqueur, to its line of liqueurs in the U.S. market. The product will roll out in Florida by June 1 and in California by July 1, with a national rollout slated for August. Bols Yogurt Liqueur (15% abv) will have a suggested retail price of $17.99 a 750-ml. With a sweet and sour taste profile, Bols is positioning the beverage for consumption on its own or mixed with fresh fruits, fruit juices, soft drinks and other spirits. According to the company, it differs from other cream-based liqueurs in that it doesn’t curd when mixed with sodas or fresh juices.

imagesWilliam Grant & Sons USA has released a limited edition vintage cuvee, Reserve Jean de Lillet 2009, to Maison Lillet’s range. Priced at $39.99 a 750-ml., only 1,000 bottles of the reserve will be available in the U.S. beginning April 30 through, as well as select retailers in New York and San Francisco. Jean de Lillet is a blend of 2009 vintage wine from Sauternes with orange liqueur, and has been aged for 12 months in French oak barrels. It can be consumed immediately but also ages well (recommended aging time is 10-15 years), according to William Grant.

All information courtesy of Shanken News Daily

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