International Whisk(e)y Day was first announced in 2008. The name is used with the parenthesis to indicate support of Scottish, Canadian, and Japanese whiskies (no e) as well as Irish and American whiskeys (with an e). The day publicly supports Parkinson’s Disease research in addition to enjoying Whiskey.
Participants are encouraged to raise one up on the day and drink whiskey for the love of the drink as well as to celebrate legendary writer Michael Jackson‘s life. Others participate via social media using the #whiskyday2017 hashtag. Various bars may have specials on 27 March to celebrate the day.
Taken from the International Whisk(e)y day’s website, “International Whisk(e)y Day is a non-profit celebration of whiskey which receives no funding and is run entirely by the passion of whiskey fans from around the world. So if you love whisk(e)y and want to help spread the word, then go ahead and tell someone about it.”
For more information go to: International Whisk(e)y Day