Dry January, a month-long break from alcohol, has been a popular challenge amongst adults for years. For Dry January 2021, Jukes Cordialities — newly launched in the U.S. market — presents a collection of drinks in the 0.0% alcohol category to give people a palatable alternative to alcoholic beverages. Jukes are drinks that directly respond to those who are wellness oriented or are limiting alcohol consumption. These are completely new drink constructs, that operate both as refreshing drinks after working out or the like, as well as replacing wines for serving before and while dining, as they pair well across all cuisines.
Jukes are all natural, apple cider vinegar based, vegan and gluten-free, as well as low in calories and sugar. Both Jukes 1 (the “white”) and Jukes 6 (the “red”), presented in elegant one-ounce glass bottles, are designed to be mixed with still or sparkling water and even tonic water, giving the consumer a broad choice to suit their personal palate. Jukes 1 (16 calories per serving) is centered around a citrus and herb theme, crafted to be uplifting, clean and bright; while Jukes 6 is a fruitier, deeper and spicier style with a more mellow, earthy flavor (17 calories per serving). Both are handmade in Battersea, London, using organic and natural ingredients, including blackberries, raspberries, blackcurrants, strawberries and plums for Jukes 6 (the “red”), and peach, cucumber, plum, apple and pineapple for Jukes 1 (the “white”), together with a number of other herbs, flowers and spices.
GSN’s Thoughts: These are very much in the shrubb family of beverages, otherwise known as fruit vinegars. Jukes 1 is definitely more akin to a sweet white style wine, let’s say a Sauternes or perhaps a Riesling. Jukes 6 is still sweet, but has a fuller flavor of dark berries and fruits. It’s closest in style to a table red or even a Port. Both are well made, and we particularly like the fact that they can be diluted to your own chosen strength. We recommend these for anyone who is looking to cut back on their alcohol consumption, as well as those who are interested in a healthier and lower calorie alternative to fruit juices and sodas. We also found that mixing sparkling (as opposed to still) water improved the overall experience.
GSN Rating: A-
For more information go to: Jukes Cordialities