Tia Maria Cold Brew Coffee Liqueur recently announced the launch of Tia Maria Matcha in the U.S. Market. Created with natural Japanese green matcha tea extract, it provides a natural caffeine and floral twist on the creamy liqueur.
“With the launch of Tia Maria Matcha, we are bringing our consumers a truly unique product while infusing excitement into the brand. Matcha is extremely popular in coffee shops and it is known around the world for its earthy notes and natural caffeine, so pairing it with our premium Tia Maria flavor was a complimentary fit.” said Ignacio Llaneza, Vice President Brand & Trade Marketing at Disaronno International LLC.
Tia Maria Matcha encourages consumers to slow down from busy schedules and “take your matcha time.” Reinforced with the hashtag #takeyourmatchatime. Tia Maria Matcha proposes a new ritual by mixing two teaspoons of sugar and one teaspoon of matcha powder in a dish and rimming the glass of their Tia Maria Matcha serve. (see below)
GSN’s Remarks: We’ve been hoping someone would make a matcha cream liqueur, and here it is! We really are impressed with the flavor profile, which has the slight bitterness of matcha, but also balanced with a gentle sweetness wrapped in a milkshake-like texture. Plus, the color is very appealing in the glass. Overall, this is well done, original and something that will appeal to tea lovers. GSN Rating: A
For more information go to: Tia Maria
The perfect Tia Maria Matcha serve includes:
Tia Maria Matcha Ritual
- Mix two teaspoons of sugar and one teaspoon of matcha powder in a dish
- Chill your glass for 10 minutes or wait until you have moisture on the glass
- Dip the glass rim into the mix of matcha powder and sugar
- Fill the glass with ice and add Tia Maria Matcha
- 40 ml Tia Maria Matcha
- 40 ml Vodka
- Create your perfect green matcha rim on half of a coupe or martini glass
- Pour Tia Maria Matcha and vodka into a cocktail shaker. Top up the shaker with ice.
- Shake the ingredients together. Pour in the contents of the shaker using a strainer and sieve into the glass.