GSN Brews News: September 21st 2021 Edition

Anheuser-Busch has launched Nütrl, a new vodka based RTD, in 11 states across the U.S. The 4.5% abv seltzers are made from vodka, sparkling water, and fruit juice. Nütrl has no added sugar and each 12-ounce serving comes in at 100 calories. Initially, the brand will launch with three flavors—Raspberry, Watermelon, and Pineapple—packaged in a 6-can variety pack alongside individual flavor 4-packs for Raspberry and Pineapple. While the initial launch is focusing on 11 markets, AB is planning to increase distribution throughout the rest of the year.

Information courtesy of Shanken News Daily

GSN Spirited News: August 31st 2021 Edition

Islay-based single malt Scotch brand Ardbeg has announced its latest release, Ardbeg Traigh Bhan Batch 3. The 19-year-old whisky is set to hit shelves this September and is part of the distillery’s yearly limited-release of substantially aged whisky. This year’s batch comes in at 46.2% abv and features the signature of Ardbeg’s director of distilling and whisky creation, Dr. Bill Lumsden. Ardbeg Traigh Bhan Batch 3 will retail for around $300 a 750-ml.

Brown-Forman is extending Jack Daniel’s with its first 10-year-old age stated Tennessee whiskey in more than 100 years. Retailing at $70, the 97-proof whiskey will debut in limited quantities across the U.S. next month. Jack Daniel’s master distiller Chris Fletcher sourced the new offering from oak barrels that were relocated throughout the brand’s barrelhouse to extend the aging process over the past 10 years.

Washington-based Woodinville Whiskey, part of the Moët Hennessy portfolio, will unveil a special distillery-only Harvest Release whiskey on September 11, Moscatel Finished Woodinville Straight Bourbon. The new entry was finished in 200-gallon Moscatel De Setúbal barrels, a rare fortified wine produced on the Setúbal Peninsula of Portugal. Bottled at 100 proof, the special edition will retail at $70 a bottle.

An extremely rare set of single cask Japanese whiskies, named the Legend of Asama, have come to market. The whiskies were distilled in 1981 and matured for 20 years at the Karuizawa Distillery before being transferred to Chichibu Distillery. The two Karuizawa 1981 35-Year-Old Single Cask Japanese Single Malt whiskies in the set—from casks 4059 and 6183—were bottled at cask strength in 2017, when the majority of bottles were sold. Only 30 sets, encased in Glencairn Crystal glassware and lunawood casing, are available worldwide through Legend of Asama’s website.

Maison Ferrand’s Plantation Rum has announced the release of the complete Birds of Paradise series of vintage rums. Three of the six rums—Fiji 2005, Jamaica 2003, and Barbados 2011—are currently available, with two more—Peru 2006 and Trinidad 2009—launching in October, and the final release, Australia 2007, coming to market in November. All expressions in the line will retail for a suggested price of $80 a 750-ml. and are or will be available in major markets across the U.S.

Brooklyn, New York’s Widow Jane has added Lucky Thirteen, previously a private-barrel release, to its year-round lineup of whiskies. The 13-year-old Bourbon is bottled at 46.5% abv from barrels chosen by Widow Jane president and head distiller Lisa Wicker. While Lucky Thirteen will be available throughout the year, it will remain a limited offering within the Widow Jane portfolio and will retail for around $100 a 750-ml. bottle.

Lexington, Kentucky-based Town Branch Distillery has unveiled two new limited-edition Bourbons. They include Town Branch True Cask Kentucky Straight Bourbon, a cask strength 54% abv whiskey retailing at $45 a 750-ml., and Town Branch Sherry Cask Finished Kentucky Straight Bourbon, bottled at 48.2% abv and retailing at $70. The new expressions will be available for purchase at the distillery and in select markets nationwide beginning next month.

Lux Row Distillers has announced Blood Oath Trilogy Second Edition, the latest collection from the luxury priced Bourbon label. The new pack contains Blood Oath Pacts 4, 5, and 6—released between 2018 and 2020—with all three Bourbons bottled at 49.3% abv. The trio is packaged in a black display box that shows off each whiskey’s label. In September, Lux Row will release 1,400 3-packs at a suggested price of $799.

Barrell Craft Spirits has released the latest release in the BCS line of limited edition whiskies. This release—adorned with a gray label—is a blend of 15-year-old Bourbon whiskies distilled in Kentucky, Indiana, and Tennessee. The whiskey is bottled at cask strength, 50.2% abv, and is available in select retailers across the U.S. for a suggested price of $250 a 750-ml.

Anheuser-Busch has extended Natural Light into the spirits category with Natural Light Vodka, a new line of lemonade-flavored spirits. The line of 30% abv vodkas is kicking off with three flavors—traditional lemonade, strawberry lemonade, and black cherry lemonade—and is available in both 750- and 50-ml. bottles. 

Information courtesy of Shanken News Daily

GSN Brews News: June 15th 2021 Edition

San Diego, California-based Cutwater Spirits, part of the Anheuser-Busch portfolio, is launching a new canned cocktail in partnership with PGA golfer Harold Varner III. The new RTD is Cutwater Transfusion, made with Cutwater Vodka, ginger beer, and grape juice. Long associated with the 19th hole, Cutwater’s twist on the Transfusion is at 7% abv and will be available nationwide by the end of the month. 

Heineken USA has expanded the Dos Equis portfolio with Ranch Water hard seltzer, a new drink inspired by its namesake cocktail, popular in West Texas. The 4.5% abv RTD is lime-flavored and comes in at 90 calories per 12-ounce serving. It’s available in 6-packs of 12-ounce cans and individual 24-ounce cans in Texas and will expand to Arizona, Minnesota, Colorado, California, Nevada, Louisiana, Oklahoma, New York, New Jersey, and Massachusetts in September.

Hershey, Pennsylvania-based Tröegs Independent Brewing has released this year’s edition of Nimble Giant, the brewery’s limited release double IPA. The 9% abv ale is brewed with Mosaic, Simcoe and Azacca hops, and the brewery says that it’s a tropical and citrusy beer balanced with Pilsner and Vienna malt. Nimble Giant is now available in 4-packs of 16-ounce cans across Tröegs’ distribution footprint.

Queens, New York’s SingleCut Beersmiths has launched Notes, a new limited-edition IPA that pays tribute to the brewers’ love of music. The 7% abv ale is brewed with hops from the Pacific Northwest and New Zealand, and comes in cans featuring basic guitar chords. In addition, the brewery has launched an augmented reality experience that will allow fans to virtually “play” their cans. Four packs—featuring G, D, C, and E minor chords—are now available in select retailers across New York and New Jersey for around $18. Special edition canisters of Notes are also available at SingleCut’s taprooms for $24.

Courtesy of Shanken News Daily

GSN Brews News: February 23rd 2021 Edition

Mark Anthony Brands’ Mike’s Hard has announced a new lemonade-flavored seltzer, entering the growing subcategory within the wider world of hard seltzers. The 5% abv RTD is launching in four flavors—lemon, strawberry, mango, and pineapple—available together in a variety 12-pack of 12-ounce cans. Mike’s Hard Lemonade Seltzer is now available across the U.S. 

Memphis, Tennessee-based Wiseacre Brewing is launching a new year-round brew, Bow Echo Hazy IPA. Bow Echo joins Ananda India Pale Ale, Gotta Get Up to Get Down Coffee Milk Stout, and Tiny Bomb Pilsner in the core range. With a new 40,000 square foot brewery in downtown Memphis, Wiseacre has annual capacity of 100,000 barrels.

Colorado-based Breckenridge Brewery, part of the Anheuser-Busch portfolio, is launching a new hard seltzer label called Good Company. The brand’s 15-can variety packs include three cans each of Good Company’s Apple and Pear, Black Cherry, Peach, Mountain Berry, and Honeydew flavors. Rolling out across Colorado, each can of Good Company seltzer contains zero sugar, is at 5% abv and has two grams of carbs and 100 calories.

Courtesy of Shanken News Daily

GSN Brews News: July 21st 2020 Edition

Washington, D.C.-based Brau Brewing and Rio Grande, New Jersey-based Cape May Brewing Co. are reuniting to collaborate again on Rosé du Gosé. Produced using more than 700 pounds of strawberry and peach puree, the release is a 4% abv play on a kettle sour that combines gose-style brews with rosé flavor. Available now at Cape May’s tasting room, DC Brau will distribute it to select accounts in the District and surrounding area, as well as in 4-packs of 12-ounce cans through its website, selling for $10.

San Diego, California-based Thorn Brewing Co. is releasing Thorn Michelada. The canned drink is made with the brewer’s Barrio Lager mixed with tomato juice, hot sauce, clam juice, ponzu, lime juice, cumin, Worcestershire sauce, and black pepper, clocking in at 4% abv. It was made with a focus on all-natural ingredients, eschewing MSG, corn syrup, and other additives. It’s available in stores throughout southern California, at Thorn’s tasting rooms, and for home delivery.

Swedish cider brand Rekorderlig has launched its line of lower sugar, lower calorie ciders in the U.S. Created in response to global health and wellness trends, the cider clocks in at 110 calories and is at 4.5% abv. The cider line-up is made with 100% European apples and includes strawberry lime, pear, wild berries, passionfruit, and mango raspberry varieties.

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Anheuser-Busch is launching Busch Light Apple as a line extension of its Busch Light brand. The first flavored release for the brand, it is a light lager made with apple flavors, available now in select states nationwide for a limited time. Busch Light Apple’s release will be supported by two television ads, titled Whispers of Busch Light Apple and Oh Yeah. It will retail in 12-, 24-, and 30-packs of 12-ounce cans.

New York City-based craft makgeolli brand Makku is expanding its distribution footprint. Makgeolli is a traditional Korean rice wine that dates back to the 10th century. Launched in 2019, Makku was created by entrepreneur Carol Pak, who previously served as entrepreneur-in-residence at A-B InBev’s innovation group ZX Ventures. Previously only available in New York City and Los Angeles, it now can be found at specialty food and beverage shops and Asian markets in San Francisco, San Diego, Nashville, and Chicago, and comes in three flavors: original, blueberry, and mango. It is at 6% abv and is available in 4-packs of 12-ounce cans.

Press Premium Alcohol Seltzer has debuted two new permanent flavors: Pineapple Basil and Lingonberry Elderflower. Both additions are made with all-natural ingredients, clock in at 110 calories, and are just 4% abv. Pineapple Basil and Lingonberry Elderflower will both be included in a new permanent variety pack set to launch later this year, which will also feature popular seasonal offerings, Pear Chamomile and Apple Cinnamon.

Courtesy of Shanken News Daily