Flavored Whiskey brand BSB-Brown Sugar Bourbon recently announced award-winning actor, musician and entrepreneur Jamie Foxx as owner. Foxx’s leadership and a redesigned bottle usher in a new era for BSB and its two product offerings, BSB-Brown Sugar Bourbon and BSB 103.
“I’ve always lived by the rule that life is short, and you need to go out and do what you want to do. Owning a brand that brings sweet life to the party has always been a goal and with BSB we’re making it happen,” said Foxx. “Before the quarantine I watched bottles of BSB disappear at all my celebrations and knew this was a brand I wanted to bring into the spotlight. Anyone who tries BSB is going to love it just like I do.”
GSN’s Remarks: It does taste like brown sugar and cinnamon toast. In a boozy breakfast cereal kind of way. Very easy going, very mixable and at only 60 proof a near liqueur. We recommend trying this as a shot or add a splash to your next Old-Fashioned for an extra bit of flavor. The BSB 103 ramps up the proof and the heat, but still manages to retain the sweetness and overall flavor. This iteration is perfect for a cocktail float, or a highball. GSN Ratings: BSB Original – B, BSB 103 – B
For more information go to: Brown Sugar Bourbon