Deep Eddy

Waitsfield, Vermont-based Lawson’s Finest Liquids is launching two limited-edition beers. The first is Hopcelot IPA, a 7% abv offering brewed with eight hop varieties spanning the Pacific Northwest, Australia, and New Zealand. Its name is a reference to “Ocelot” by Vermont band Phish. The second release is Super Session #8, returning to the market as part of Lawson’s Super Session single hop IPA series; it’s made with Mosaic hops and is at 4.8% abv. Both will be available through the end of August across Lawson’s Finest’s nine-state distribution area in the northeast.

Jack Daniel’s is adding Tennessee Apple Fizz to its line of Jack Daniel’s Canned Cocktails. Made with the brand’s eponymous whiskey, the new RTD is at 7% abv and joins Tennessee Whiskey & Cola and Tennessee Whiskey, Honey & Lemonade in the lineup. It’s priced at $13 a 4-pack and is available now in 16 U.S. states including California, Florida, New York, Pennsylvania, and Texas, among others.

Deep Eddy vodka is debuting new RTD vodka sodas. Including lemon and ruby red flavors, the newcomers are at 4.5% abv and retail at $12 a four-pack of cans. They’re launching initially across Texas, Colorado, South Carolina, and Maryland.

Texas-based Austin Eastciders is bringing back their Maker’s Stash series with a new limited-edition release. The new addition to the cidery’s lineup is Lemon Ginger, a 6.5% abv offering made with bittersweet apples alongside lemons and ginger. The brand also brought in fellow Texan and illustrator Lauren Dickens to provide the art for Lemon Ginger’s can. It will be available for $14 a 6-pack of 12-ounce cans at retail locations in Austin Eastciders’ 20-state distribution footprint.

Information courtesy of Shanken News Daily

Deep Eddy vodka has extended with a new Lime flavor. Retailing at $20 a 750-ml., the new entry is debuting nationwide next month, backed by trade and consumer media, social media, out-of-home displays, and retail point-of-sale support. In addition to Deep Eddy Lime, Deep Eddy Vodka’s portfolio includes Original Vodka, Orange, Peach, Lemon, Ruby Red, Cranberry, and Sweet Tea.

Glass Revolution Imports has announced the U.S. launch for Bimber English Single Malt Whisky, set to debut in March. The importer will bring three single cask releases from Bimber’s Country Collection to select markets across the U.S. for a suggested price of $160 a bottle. The three whiskies all matured in different casks—ex-Bourbon, new American oak, and ex-Sherry—and are bottled at cask strengths of 59.1% abv, 58.6% abv, and 58.9% abv, respectively.