GSN Brews News: February 15th 2022 Edition

Pennsylvania-based Tröegs Independent Brewing is introducing Hop Horizon under its Hop Cycle lineup of seasonally rotating IPAs, which also includes Field Study IPA, Lucky Holler Hazy IPA and Blizzard of Hops Winter IPA. Hop Horizon is made with pale malts, wheat and oats, as well as a hop bill featuring Citra, Mosaic and Sabro varieties. The new brew clocks in at 6.5% abv and is available in bottles, cans, and on draft across Tröegs’ distribution footprint.

St. Helena, California-based Sutter Home Family Vineyards, part of the Trinchero portfolio, is targeting the RTD segment with a new product range. The winemaker announced the release of three new wine cocktails in Sweet Tea, Lemonade, and Peach Tea flavors. All three are at 7.5% abv and come in 4-packs of 187-ml. mini-bottles, 750-ml. wine bottles (both $8) and 1.5-L bottles ($13), available now nationwide.

Information courtesy of Shanken News Daily

GSN Brews News: February 8th 2022 Edition

Downingtown, Pennsylvania’s Victory Brewing Company has announced Berry Monkey, the latest offshoot in the Monkey family of Belgian-style Tripels. Berry Monkey is a 9.5% abv sour Tripel made with raspberries and natural flavors. The beer will be available mid-February in 6- and 12-packs of 12-ounce bottles as well as on tap and will be promoted through the brewery’s upcoming “It’s Monkey Time!” initiative, set to kick off in the spring. Victory—along with Southern Tier, Bold Rock Cider, and Sixpoint—is part of Artisanal Brewing Ventures.

Hershey, Pennsylvania-based Tröegs Independent Brewing is releasing Double Nugget Nectar, a modified version of its Nugget Nectar Imperial Amber Ale. Brewed primarily with Simcoe hops alongside Columbus and Nugget hops, Double Nugget ups the beer to 9.5% abv. It’s available now on draft and in 16-ounce cans in extremely limited supply throughout Tröegs’ distribution footprint.

New York-based Spritz Society’s line of wine-based sparkling cocktails is now available at retail, with the brand partnering with chains like Total Wine and BevMo. The move will immediately bring the cocktails to Florida and California ahead of a wider expansion plan for the rest of 2022. The brand, which launched last August through its DTC program, is projecting 2022 volume of 100,000 cases in the U.S. Spritz Society’s drinks are available in four flavors—grapefruit, blood orange, pineapple, and lemon—with each coming in at 6% abv and 120 calories per 8.4-ounce can.

Wine-based RTD brand BeatBox is launching a new 6% abv Zero Sugar line nationwide. The Zero Sugar line has lower alcohol by volume, fewer calories, and fewer carbs than BeatBox’s existing 11.1% Party Punch. The line extension will be hitting shelves in March in both single-serve Tetra format and a six-flavor variety pack. BeatBox added five new states to its footprint last year and says it now has distribution in over 23,000 retailers nationwide, including chains like Walmart, 7-Eleven, and Kroger

Information courtesy of Shanken News Daily

GSN Brews News: June 15th 2021 Edition

San Diego, California-based Cutwater Spirits, part of the Anheuser-Busch portfolio, is launching a new canned cocktail in partnership with PGA golfer Harold Varner III. The new RTD is Cutwater Transfusion, made with Cutwater Vodka, ginger beer, and grape juice. Long associated with the 19th hole, Cutwater’s twist on the Transfusion is at 7% abv and will be available nationwide by the end of the month. 

Heineken USA has expanded the Dos Equis portfolio with Ranch Water hard seltzer, a new drink inspired by its namesake cocktail, popular in West Texas. The 4.5% abv RTD is lime-flavored and comes in at 90 calories per 12-ounce serving. It’s available in 6-packs of 12-ounce cans and individual 24-ounce cans in Texas and will expand to Arizona, Minnesota, Colorado, California, Nevada, Louisiana, Oklahoma, New York, New Jersey, and Massachusetts in September.

Hershey, Pennsylvania-based Tröegs Independent Brewing has released this year’s edition of Nimble Giant, the brewery’s limited release double IPA. The 9% abv ale is brewed with Mosaic, Simcoe and Azacca hops, and the brewery says that it’s a tropical and citrusy beer balanced with Pilsner and Vienna malt. Nimble Giant is now available in 4-packs of 16-ounce cans across Tröegs’ distribution footprint.

Queens, New York’s SingleCut Beersmiths has launched Notes, a new limited-edition IPA that pays tribute to the brewers’ love of music. The 7% abv ale is brewed with hops from the Pacific Northwest and New Zealand, and comes in cans featuring basic guitar chords. In addition, the brewery has launched an augmented reality experience that will allow fans to virtually “play” their cans. Four packs—featuring G, D, C, and E minor chords—are now available in select retailers across New York and New Jersey for around $18. Special edition canisters of Notes are also available at SingleCut’s taprooms for $24.

Courtesy of Shanken News Daily

GSN Brews News: August 11th 2020 Edition

Hershey, Pennsylvania-based Tröegs Independent Brewing is releasing Lucky Holler Hazy IPA as part of its Hop Cycle series of seasonally rotating IPAs. A trip to the Yakima Valley in Washington State, a major hop producing area, inspired the selection of Citra, Simcoe, and Galaxy hops to pair with the beer’s hazy profile. At 6.8% abv, it is available now through the fall on draft and in 12-ounce cans and bottles throughout Tröegs’ distribution area.

Portland, Maine’s Allagash Brewing Company has launched Two Lights into wider distribution. The 6.7% abv lager was initially brewed as part of the company’s pilot system, which takes employee ideas and recipes from development to production. The beer is brewed with Sauvignon Blanc must and is fermented with both lager and Champagne yeast. The brew will initially be available in Maine, New Hampshire, Vermont, Rhode Island, Massachusetts, Connecticut, New York, New Jersey, Pennsylvania, Maryland, Delaware, and California before rolling out in the rest of Allagash’s distribution footprint throughout August.

A new hard seltzer label, Tolago, is launching in California this month, distributed by Young’s Market. The gluten-free, 5% abv range includes Ginger Pear, Guava Mango, Cherry Rose, and Agave Lime flavors, retailing at $13 a six-pack of cans. CEO Nicholas Greeninger formerly directed branding and marketing at Saint Archer Brewing. The brand will also be available via Amazon, Drizly, Postmates, Uber Eats, and Cloud Kitchens. Marketing initiatives include in-store programming, point of sale materials, digital and out-of-home advertising, and an annual commitment to 1% for the Planet.

Chico, California-based Sierra Nevada Brewing Co. has announced the release of Dankful IPA. The 7.4% abv, West Coast-style IPA will begin rolling out nationwide in mid-September. Accompanying the launch of Dankful is Sierra Nevada’s pledge to donate at least $1 million to various charities over the next year, which will be supported in part by sales of the new beer. The brewery is kicking off this effort with a $250,000 donation to World Central Kitchen for Covid-19 relief.

Courtesy of Shanken News Daily

GSN Brews News: March 3rd 2020 Edition

Grand Rapids, Michigan’s Founders Brewing Co. has announced that KBS, the brewery’s barrel-aged imperial stout, will now be available year-round. The 12% abv stout is brewed with coffee and chocolate and is blended from beers aged between nine and 15 months, according to brewmaster Jeremy Kosmicki. KBS will be available in 4-packs of 12-ounce bottles and on draft throughout the U.S.—except for in Utah (on draft) and Mississippi (not at all)—beginning in March.

Hershey, Pennsylvania-based Tröegs Independent Brewing is releasing Haze Charmer Hazy Pale Ale, its first new year-round offering in four years. The brewery developed the hazy base through a combination of various malts, which they say helps retain hop oil in service of delivering bigger flavor without needing to load up the abv. Indeed, Haze Charmer is only 5.5% despite being brewed with Citra, Lotus, and El Dorado hops like many IPAs that often skew higher. Retailing for $11 a 6-pack, it’s now available in Pennsylvania and will expand distribution along the eastern seaboard by mid-March.

Pottsville, Pennsylvania’s D.G. Yuengling & Sons has announced the March launch of Flight by Yuengling, the brewery’s newest light beer. The 4.2% abv beer has 95 calories and 2.6 grams of carbs per 12-ounce serving. The company describes Flight as crisp and easy to drink. Initially, Flight will be available 12-ounce bottles across Yuengling’s 22-state footprint with a draft release coming in the second half of the year.

Boston, Massachusetts’ Harpoon Brewery has launched DragonWeisse, a new light take on a Berliner Weisse beer. The 4.6% abv beer is made from a wheat base with added dragon fruit, hibiscus, maca root, sea salt, and flaxseed. DragonWeisse is now available across the company’s distribution footprint on draft, and in 4-packs of 12-ounce cans and 6-packs of 12-ounce bottles for $9 and $10, respectively. Along with UFO, Harpoon is part of the Massachusetts Bay Brewing Company.

Golden Road Brewing founder Meg Gill and Anheuser-Busch InBev are launching a new organic hard seltzer label called Maha. Launching this month in 11 Western states, Maha is at 4.2% abv and 110 calories a 12-ounce can. It will debut with Raspberry, Tangerine Yuzu, and Black Cherry flavors, sold in variety 12-packs. The brand is made with organic fruit juice, cascara, cane sugar, and sea salt and includes a proprietary blend of vitamins and minerals including potassium, calcium, and magnesium. The Maha brand plans to expand with other food and beverage product lines later in the year.

Courtesy of Shanken News Daily